For the upcoming season, adidas Snowboarding melds brand heritage and high-performance technology with the release of the Tactical Lexicon ADV.
Paying homage to the OG Lexicon, an advanced 90s running silhouette from adidas Originals, the Tactical Lexicon ADV boot has been adapted to perform in all environments—from city streets to the high alpine. Its dual-density, heat-moldable Ultralon liner provides a custom fit for all snowboarders and a Boost™ midsole supplies extended energy return and all-day comfort. The boot also features an articulated cuff shell design, 3D-molded tongue, inner ankle harness, and speed lacing to deliver support and control on any terrain. The Tactical Lexicon ADV will retail for $350 USD and is set to release with a wider FW19 collection beginning October 1st, 2019 via specialty retailers worldwide and on the adidas Snowboarding website. Founded in 2012, adidas Snowboarding creates footwear and apparel for snowboarders distributed through a global network of snowboarding retailers. Adidas Snowboarding supports a group of iconic, elite, and trendsetting professional and amateur snowboarders from all over the world including Kazu Kokubo, Jake Blauvelt, and Tommy Gesme. Adidas Snowboarding is a segment of adidas Originals, a division of adidas.